Pinterest's Q3 2026 results on 29 October showed 661 million monthly active users, 21 million more than Q2. Seventeen million of the new users came from outside the US and Europe, and European growth is trending up again.
Pinterest says Gen Z is now 57% of its audience, US and Canada engagement is rising across search, boards and outbound clicks, and it handles more than 80 billion searches a month.
For visual products, that's a search engine with a young audience. Start with organic and see what sticks.
Do this this week
Claim your Pinterest business account and connect your Shopify catalogue.
Pin your ten best product images with clear, searchable titles.
Check Pinterest Trends for your category before you write the titles.
Rather we did it for you? See how we run traffic for Shopify brands.